BMW - Express Checkout Hype Video

Roles: Voice Over, Audio Engineer, Editor, Motion Graphics

Agency: Critical Mass

Critical Mass wanted to create an internal video to help sell through an online platform for customers to buy new BMW’s. This has always been a huge challenge to effectively do and CM wanted to show how they had solved the problem with this online platform. I was the editor as well as being the voice over talent which is always fun to listen to your own voice for days on end. The project was a huge success and resulted in this execution being implemented.