BMW - Social Spots

Roles: Field Recordist / Sound Designer / Camera Assistant

Agency: Critical Mass

We were sent down to BMW’s M race track in South Carolina to record multiple social spots for BMW including a reveal video of their new X3. We spent two days recording these spots where I was tasked with recording all on set sound for mixing when we returned. After a lot of experimentation before the shoot I had a solid method for recording the engine, exhaust and interior sounds separately. That way I could then blend them together for these videos where each instance played a vital role in a cohesive sound mix as each shot needed a different blend of these tracks.